Get to know those that know
Copyright 2006 Henry Winter
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Creating a circle of local professionals is also an imperative for your Homefindingasabusiness.
But how do you create one?
First, for all those people on the list you have created since the last Blog post, you need to talk to your top scorers.
You need to talk to them for two reasons:
To let them know what you are doing and can they spread the word.
To find out who they may know in the Estate Agency field, Solicitors, Accountants, Removers, Surveyors, IFA’s (Independent Financial Advisers). This is the start of your important "Inner Circle" of professional contacts that will help you network your business some more.
Once you know who they are, score them in a similar why to your first list.
This time we are looking for “reach”.
Reach means, for the company suggested, how big are they, what customer base are they likely to have and how effective could they be in helping your business.
The help they can offer your business is two fold:
a) getting your name out there
b) creating a relationship with them so they can give you the nod on properties that are coming up for grabs. Some deals you do will be for properties that never come to the open market, others will be through the agents but where you get a head start through the door.
To get started with professional contacts, if your personal contact can fix a meeting with their contact that is great. It provides an endorsement of you as a person, not your business at this stage, and makes it easier.
If they are not comfortable with that then you can use your contacts name so when you ring the professional contact for the first time you can say “ Hello, XYZ, my name is abc, you may have head of me as (your contact) suggested I give you a call.”
And take the conversation from there.
When you have made the initial contact you want to fix a time to meet them.
When that is arranged, confirm it in writing.
This has now put you in a position where you can discuss both your business and how they can help you and you can help them.
Until next time,
Happy Homefinding
Henry Winter
Copyright 2006 Henry Winter
----------------------------------------
Creating a circle of local professionals is also an imperative for your Homefindingasabusiness.
But how do you create one?
First, for all those people on the list you have created since the last Blog post, you need to talk to your top scorers.
You need to talk to them for two reasons:
To let them know what you are doing and can they spread the word.
To find out who they may know in the Estate Agency field, Solicitors, Accountants, Removers, Surveyors, IFA’s (Independent Financial Advisers). This is the start of your important "Inner Circle" of professional contacts that will help you network your business some more.
Once you know who they are, score them in a similar why to your first list.
This time we are looking for “reach”.
Reach means, for the company suggested, how big are they, what customer base are they likely to have and how effective could they be in helping your business.
The help they can offer your business is two fold:
a) getting your name out there
b) creating a relationship with them so they can give you the nod on properties that are coming up for grabs. Some deals you do will be for properties that never come to the open market, others will be through the agents but where you get a head start through the door.
To get started with professional contacts, if your personal contact can fix a meeting with their contact that is great. It provides an endorsement of you as a person, not your business at this stage, and makes it easier.
If they are not comfortable with that then you can use your contacts name so when you ring the professional contact for the first time you can say “ Hello, XYZ, my name is abc, you may have head of me as (your contact) suggested I give you a call.”
And take the conversation from there.
When you have made the initial contact you want to fix a time to meet them.
When that is arranged, confirm it in writing.
This has now put you in a position where you can discuss both your business and how they can help you and you can help them.
Until next time,
Happy Homefinding
Henry Winter
posted by Henry Winter at 7:17 AM
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